Marvel Kills Spider-Man Again - What's Next?

Marvel's doing it again—putting Spider-Man through another death storyline despite his status as one of the company's most bankable heroes. Peter Parker consistently outperforms even Batman in global sales metrics, which makes these recurring death narratives part of the studio's playbook for generating buzz. The character's omnipresence across Marvel media means readers know he won't stay down for long, but that hasn't stopped Marvel from cycling through these beats repeatedly. It's basically become an industry tradition at this point.